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Origins of MEAS
MEAS’s origins lie in the umbrella organisation, the Drinks Industry Group of Ireland (DIGI), established in 1981. DIGI had both an economic and social aspects remit. In order to better support the development and implementation of social responsibility initiatives, MEAS was established in 2002 and became operational in January, 2003.
MEAS has no economic purpose and is operationally independent from drinks industry companies. |
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